Product copy for Shopify catalogs

Blindly trusting AI makes an incredible operator and a horrible author.

Beaconed learns how you write from descriptions you already published, then writes the rest of your Shopify catalog in that voice. Product 12 and product 12,000 sound like the same person wrote them.

Free · no login required works on any live Shopify store 1.2M products processed
AI Readiness Score yourstore.com
41 Poor
85 Achievable
ChatGPT
48 Poor
Perplexity
56 Poor
Google AI
45 Poor
Claude
42 Poor
01 / 05 The stake

You might think you’re fooling people. But everybody knows when they’re reading an AI description.

This isn’t a taste question. Machine-written copy gets caught, and the shopper who catches it stops trusting everything else on the page. The cost isn’t a worse description; it’s your reputation.

Em-dash overuse

The dash that shows up three times a paragraph.

The “not just X, but Y” scaffold

A sentence shape no one uses out loud.

The rhythmic three-item list

“Durable, versatile, and stylish.”

The “whether you’re X or Y” hedge

Covering both cases instead of picking one.

Stock intensifiers

Elevate. Seamless. Effortless. Unlock.

Uniform sentence rhythm

Every sentence the same length, like a metronome.

We wrote these down and named them. They go into every draft as rules, and a second pass reads the output back looking for them. Being readable by AI is table stakes. The writing is where the value actually lives.

02 / 05 What we fix

Quit telling your customers you’re going to “elevate their everyday.” Start speaking with your own voice.

Same SKU, same photo. On the left, what a model spits out when nobody told it who you are. On the right, what Beaconed writes after it’s actually read your catalog in your words.

Generic AI draft

Wool Runner, Grey

$98.00

Elevate their everyday with the Wool Runner. Crafted from premium materials, this versatile, comfortable, and stylish sneaker is a must-have for any wardrobe. Whether you're running errands or heading to brunch, it delivers effortless style.

Written in your voice

Wool Runner, Grey

$98.00 · Everyday Sneaker

Merino wool, knit close enough that you can skip socks and not regret it by noon. The grey is the fleece's actual color, so nothing gets dyed to get there. Machine wash cold, lay them flat, they come back the same shape.

03 / 05 How it works

We learn how you write, then we write like that.

01

Learn your voice

Beaconed reads the descriptions you already wrote and builds a profile of how your brand actually sounds.

02

Score 13 signals

A 0–100 score across 13 signals, ranked by what to fix first. It grades the writing, not only the markup.

03

You approve, then it ships

Read the drafts, change what you want, publish in bulk. By default nothing reaches your storefront until you say so.

Other description apps can’t sound like you, because they never learned how you sound. You could sit down and prompt a chatbot yourself, and you’d get the exact same copy everyone else gets. We’ve written the machine tells down as a named rule set that goes into every draft and gets checked on the way back, instead of trusting one clever prompt.

04 / 05 The outcome

A catalog that sounds like a person wrote it.

Built on AltText AI’s catalog enrichment engine, already running across thousands of Shopify stores.

01
1.2M
products processed
02
4,000+
Shopify stores served
03
6
named tells checked on every draft
04
13
signals scored per product
05 / 05 · Get started

See where your catalog still sounds like a robot.

Your free AI Readiness Score takes seconds. No login required.

Free · no login required works on any live Shopify store 1.2M products processed

Or create an account · Get it on Shopify